Seven areas, two layers, one map

Why the width of a roster decides what a number means

Ask a narrow roster whether your brand appears in AI answers and it will happily tell you no. Absence and a blind spot come back as that same word. A company then rebuilds a content programme around a gap that was really a blind spot. Or it relaxes about a category nobody measured.

This page exists to be checked. The arithmetic behind the widest panel is public — 50 buyer questions, 21 engines, 7 runs each. Hold that against anybody else's roster before you buy either. What no outside party can observe sits in the execution layer. We label it that way instead of reporting it as a measured figure.

The whole map — what we measure, and what we fix

Search, AI answers, local, commerce, media, social and the technical layer underneath. Those are the seven areas where a US brand gets found, and they sit on one map. Anything we can observe runs through the same grid, on the same queries. The rest gets prescriptions bound to the platforms’ own documentation. A result never crosses between the two.

Stateless measurement, stated in writing. Every paid audit measures through stateless API calls — the state the platforms themselves define as pre-personalization, the same layer as a temporary chat with memory off. Real users’ answers start there and diverge, which is why a before-and-after comparison has to be read at that baseline. Sealed repeated runs accumulate into a time series. Both reads keep the same monthly rhythm — a spot check on the core question set, and a full grid re-run that resets the baseline. What separates the tiers is how much of the fixing we take on, not how often we measure.

Every surface, and which tier measures it

The free AI visibility check is a fast read on the AI engines. Paid audits add the search cross-check and, on Panorama, every source the answer engines pull from.

Scope, deliverables and the decision each tier drives: the diagnostics page.

Measuring is step one of five — the loop closes

The monthly programs turn step five back into step one. Buy an audit within thirty days of starting a program and it comes off that first payment in full, on any program.

Every rung on this loop carries a published US-dollar list price: see the pricing page.

US regional visibility map

Which of the seven areas is hurting?

Most buyers arrive with exactly one. Usually it is a category question they never appear in, a competitor who always does, or a fact the answers keep getting wrong. Match it to a starting point on the fit page, then read the list price on the pricing page.