A mention is the brand name appearing in the body of an answer, judged through entity resolution.
This is the sense CiteAngle uses when it measures. The word travels with other meanings in this market, so we pin ours before it turns up in a report.
Where this lands in the measurement
A same-name company elsewhere would inflate the count, so matching the string is not enough — the entity has to resolve to you.
Mention and citation happen in different places on the same screen, so they never collapse into one column.
What it costs to leave this loose
Match on the string alone and a same-name company inflates your number. The report reads better and means less.
The call is made through entity resolution, and mention keeps its own column because it happens somewhere else on the screen.
Who you want measuring this
One reading does not settle a term like this. The answer an assistant writes today can name different companies tomorrow, so a Panorama round puts 50 buyer questions to every place on our US list, 7 separate times each, and reads all 17 of them — ChatGPT · Perplexity · Claude · Gemini · Grok · Google AI Overviews · Google AI Mode · Bing Copilot · DuckDuckGo AI Assist · Google Search · Bing Search · Yahoo Search · DuckDuckGo Search · Google News · Bing News · YouTube · Google Short Videos. Radar starts at 5 questions and covers the same list under the same rule.
We put the same questions to the competitors you name inside the same runs, so you see both in one table. The conditions are sealed, so you can reproduce the round and check it, and every planned observation is published with its state, failures included. When you choose who measures this, check that all three are in place.
That describes how the measuring is done. It is not a promise about where your numbers land.
Pages that use this term
Terms worth pinning at the same time