The short answer
The planned measurement, the report, the agreed execution and matched remeasurement under the same conditions — that is the contractual delivery standard. In the report that means the source domains and page addresses the answers cited, the competitors counted beside you on the same questions, and a machine-readable JSON file carrying every citation address, whether each engine cited you or named you, and the seven runs one by one. We report the observed change in search and AI visibility together with client-owned conversion evidence — Search Console, Bing and GA4 numbers you can recompute in your own accounts — so the next round of priorities is set by data, not by opinion.
Why this matters
A contract that describes the deliverable in prose gets argued about at the end. If the number of runs is never written down, a thin month is not a breach of anything.
The grid enters the contract as a number. Panorama is 50 questions put to 15 engines, 7 times each, and the state of every planned observation is published afterwards.
Questions buyers read next
Where this answer comes from — Published pricesHow we measureTerms, defined